Presentation VIsuals

  Cover the basics:

- Enhanced resolution

- Standard size and appropriate theme; e.g lighting, contrast, suitable structure, colour.

- Non distorted.

  There are two features that can state whether a picture is a good image for a presentation:

  Image relevancy

  Does it strengthen the point/message of your slide?

  Image uniqueness

  Is the image attention grabbing towards your audience? 

           

Overused and generic images that are not relevant to the message you are trying to             portray can result in your audience becoming distracted. Images like this does not convey   a substantial message to your audience especially if they are irrelevant to your main point.

  Image relevancy

  

Presentation images are more than just an image to add to your slides as it is a visual representation of your message.

Effective presentations require a good setup and delivery - which include an appropriate positioning of the images which emphasise its relevance to the subject. This can be enhanced through the presenter's verbal communication or with a suitable quote, statement or title. 

  

  Does your approach support rich imagery?

Metaphors or analogies can benefit your presentation with more memorable visual options.

  Amount of content per slide

It is ideal that you express one of your points per slide, rather than trying to include all of your main content on to one page. Spread your ideas out on different slides and possibly use images more instead of text itself to create a message. Including images with your points on each slide could help the audience elaborate on the message you are trying to deliver.

  Image Uniqueness

Make sure your image is unique enough to:

- Stand out

- Draw attention from your audience

There are also two sections as to where a photo can become unique:

- The subject of the photo

- The structure of the photo

Subject of a photo

The focal point of an image is the subject of it.

The stock photo can become more unique in various different ways, such as:

'Tired' images - Instead of using generic photos, try and find something unique rather than overused photographs.

Unexpected application - Use more retro and playful photos instead of the standard business-orientated images. 

Realistic vs. fake - Many stock photos are clearly staged and 'perfect', try including realistic images that portray situations that the audience are more likely to have been in, allowing them to relate to your slides.

Exaggeration - Exaggeration in your slides can be useful when emphasizing main points, however too much exaggeration can be considered as tacky. 

Focus on people - The audience will most likely respond more to images with actual people on them.

Telling a story - A range of images can convey a strong message that your audience could possible relate to.

Evoke emotions - Photos can also be used to provoke emotions from an audience, which is another effective way of connecting with them emotionally and gathering some form of an active response from them. 

Humour - Using humorous images is another way of relating to your audience.

Composition - A stock photo can be made more unique through composition techniques.

Asymmetry - Amateur photographers make sure that their photos are centred. Asymmetrical photos are most likely to come from the rule of thirds.

Empty space - All of the space within a slide does not have to be filled, having a clear and empty space can create a nice contrast with the rest of the image. 

Point of view - Photographers can grab the audience's attention by capturing images from different views and angles, even with the most simplest every day scenes.

Perspective - Photographers can also add dramatic depth and distance to their images.

Cropping - Some images can become more attractive by being cropped to make the subject look more closer, rather than photographing in a standard view.

Background - By putting images onto a white background it will contrast effectively and make the image stand out more. 

Focus or depth of field - Focusing on a key part of an image and blurring out the rest of the content behind it will emphasize its significance.

Framing - Adding images in the foreground will make the main image more unique. 

Action or motion - Capturing movement will add an energetic affect to your slide.

Repetition - Showing repetition in your slides will catch the audience's attention and will highlight the point you are trying to express

Colour - Including colour in your slides will exaggerate the tone and mood of your subject, and also to indicate which topic you are on.